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| NFC
Phone Giveaway Press Release
MasterCard
and ViVOtech Team Up To Sponsor NFC-Enabled Mobile Phone Giveaway
at Near Field Communications Technology Summit
First-of-Its-Kind
Promotion Lets Users Experience NFC Technology in Actual Retail
Environment
Las
Vegas, Nevada, April 4, 2006 - ViVOtech, the leading supplier
of contactless payment solutions, today announced that it has teamed
up with MasterCard International to sponsor a giveaway of Near Field
communication (NFC)-enabled mobile phones. The promotion will take
place during the NFC Technology Summit which is happening today
in conjunction with the CTIA Wireless 2006 conference.
The NFC-enabled Nokia 3220 mobile phones will be
distributed today to selected attendees, allowing them to see how
simple and convenient NFC technology is for making payments. Each
phone has been pre-loaded with a $25.00 MasterCard Prepaid account,
from People’s Bank of Paris, Texas and can be used at a variety
of contactless-enabled retail stores in Las Vegas or anywhere else
where MasterCard® PayPass™ contactless payment technology
is accepted. Users simply select the MasterCard logo on the phone’s
display and tap the phone on a special PayPass-enabled reader to
complete the transaction. It’s that simple.
For the giveaway, ViVOtech provided ViVOwallet 2.0
payment and Service Discovery application software. This software
is part of the ViVOnfc Software Suite and can support multiple cards
from different payment brands thru an easy to use graphical user
interface.
“MasterCard anticipates that Near Field Communication
technology will benefit handset manufacturers, service providers
and consumers alike,” said Richard Fletcher, Group Head, Mobile/Wireless
Center of Excellence, MasterCard International. “Our continued
support of NFC technology will help create convenient and secure
new payment options for consumers, ultimately changing the transaction
experience as we know it.”
“We are thrilled to be teaming up with MasterCard
for this promotion,” said Michael Mullagh, CEO for ViVOtech.
“We believe that NFC will transform the way consumers pay
for a variety of retail services, and obtain localized content.
ViVOtech is proud to be on the forefront of this exciting technology.”
About
Near Field Communications
Near Field Communication (NFC) is a standards-based, short-range
wireless connectivity technology that enables simple and safe two-way
interactions among electronic devices, allowing users to perform
Contactless transactions, access digital content and connect devices
with just a single point. The five-year implications of the technology
– from NFC cellular handsets to NFC consumer electronics –show
tremendous promise of enhancing end user experiences while reshaping
communications, content and payment business models. More information
can be found at www.nfc-forum.org/home.
About
the NFC Summit
The NFC Summit takes place on Tuesday, April, 4 between 9:00 a.m.
and 6:00 p.m. in Room N201 at the Las Vegas Convention Center. Participating
organizations include Nokia, Motorola, American Express, MasterCard,
Visa, ViVOtech and McDonalds-just to name a few. Many of these companies
are actively involved in pilot programs which are designed to simplify
a consumer’s connectivity, content and commerce experiences
in the retail environment.
About
ViVOtech
ViVOtech is the market leader in contactless payment software, readers,
cards, fobs and transaction management systems. These solutions
allow consumers to make contactless payments with radio frequency-enabled
credit cards, debit cards, key fobs, and NFC enabled mobile phones.
With more than 155,000 units shipped, ViVOtech's products are being
used by movie theaters, fast food restaurants (QSR), casual dining
establishments, convenience stores, gas stations, drug stores, grocery
and vending machine locations enabling them to accept contactless
payments. ViVOtech is headquartered in Santa Clara, California,
with offices in Europe and Asia. In 2005, ViVOtech received the
prestigious Frost & Sullivan technology award for its role in
transforming the contactless payment industry. For more information,
please visit the ViVOtech website at www.vivotech.com.
Editorial
Contact:
Janice Mackey
Weber Shandwick, for ViVOtech
408-530-8400 ex 2223
jmackey@webershandwick.com
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